Despite the recent rocky economy, Parker Hannifin Corp. has reached a major milestone with its ParkerStore retail concept — the company just announced that it will open its 2000th store October 4, in Chassieu, France, a suburb of Lyon. ParkerStores have doubled in the last four years, going from 1000 to 2000 locations globally.
Parker introduced the Industrial Retail concept in 1993, with the aim of offering an environment for the immediate and direct sale of industrial products through an approved, service-based platform. Working with Parker’s global distribution partners, Parker designed the ParkerStore concept to reach the walk-in maintenance, repair and overhaul (MRO) or “industrial retail” marketplace that had largely been ignored by competitors.
From warehouse to showroom
When the ParkerStore concept was developed, trade counters were the norm in the industrial space. Combining the trade counter and retail models, ParkerStores would allow customers to order custom, while-you-wait hydraulic hose assemblies while shopping for complementary products typically also required, such as couplings, filters, lubricants, oil, tooling and safety equipment. ParkerStore also provided immediate access to critical components, which would have a big impact on a business’ bottom line by helping to reduce the money and time lost due to equipment downtime.